Saturday, October 20, 2007

It's all about wrapping! Can you believe it?

I have recently come across an article about kids and Mc Donald's. There is a big fuss about eating healthy lately, people re-invent mother nature to make healthy products tastier and more appealing to the consumer, but in fact it's not about the quality, but about wrapping!!! Check this out:
New research shows preschool-aged children are more likely to rate food as tasty if it comes in a McDonald's wrapper. It can be a carrot or even a piece of broccoli they would normally hate that they can call "tasty" as long as it says "McDonald's" in the package.

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